• Aug 14
    2012
    I recently attended a conference where I was particularly excited about one of the scheduled presentations, a case study that involved how one company solved a problem similar to one that my team was having. Here was my opportunity to learn some things that I could bring back to the office. What did I take away from the session? Not a lot. I honestly don’t remember much after the first ...
  • Aug 06
    2012
    Just about everyone loves a good story. As children, we were lulled to sleep by fables and fairy tales. As we got older, we read books, watched TV and went to the movies in search of new stories to entertain and widen our horizons. Stories enthrall us, educate us and paint vivid pictures of places and things we may never see in our lifetime. You can harness the power of ...
  • Aug 01
    2012
    In pioneer days, all business was conducted face to face. When trappers traded with Indians or farmers needed new tools they traveled to the source, negotiated and shook hands. If you wanted to know whether a person was honest or could be trusted, you looked straight him in the eye and judged his appearance, demeanor and body language. Fast forward three hundred years and my, how things have changed! We ...
  • Jul 30
    2012
    If you don’t make business presentations on a regular basis−or even if you do− you may be so pre-occupied with the content of your presentation that you neglect the objective of your presentation. Presentations can have many objectives, for example: to inform, to educate, to establish thought leadership, or to move a prospect to purchase. Your job in putting your presentation together is to first ask yourself what you want ...
  • Jul 26
    2012
    You have a presentation coming up to a group of people who may or may not be prospects for your organization. “Not a problem,” you think. “I’ll just bring the corporate slides and wing it.” If you think that you’re in for smooth sailing with your pre-packaged presentation, think again. You may be in for a crash landing. Follow our tips for captivating any group: 1. Presenting to an organization ...
  • Jul 23
    2012
    The Power of Persuasion. Sounds like a magical spell that one person casts over a powerless victim. Let’s take a look at this often misunderstood and underutilized business tool. First of all, what is persuasion? For the purposes of our discussion, let’s define persuasion as: “Using communication without deceit to change the attitude, belief, point of view or behavior of another person.” When we persuade, we want them to behave ...
  • Jul 20
    2012
    No one likes to be the bearer of bad news. To make matters worse, whether you’re the President of the United States or a corporate CEO, having to deliver bad news leaves you wide open for major scrutiny. One has only to look at the barrage of criticism heaped on BP during last year’s massive oil leak to understand that doing a poor job of owning up to major issues ...
  • Jul 16
    2012
    How many times have you sat through a speech and thought, “I’m not buying this at all”? Conversely, when was the last time you left an auditorium feeling inspired and really positive about what you heard? There’s no better opportunity to influence the media, your customers and your employees than by delivering an effective, motivating presentation. Here are some characteristics of a speaker who demonstrates leadership when addressing a crowd: ...