How to Fight Distraction When Presenting a Demo

Oct 5, 2023 | Presentation Skills

People who demonstrate equipment or products are faced with audiences that are often distracted. How do you keep their attention?

Acknowledge what’s around them to satisfy their curiosity (“There’s a lot to look at and we’ll get to it…)
Tie your demo to their needs (“You said you wanted to see… and this will…”)
Draw their attention to the matter at hand, and quote them if you can (“This will do exactly what you said you needed…)
Keep it short

By clearly stating what you’re going to do and acknowledging possible distractions, you’ll be able to focus attention on the matter at hand, at least momentarily.

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