Focus on your audience and use stories. That is the key advice from my guest, Rob Lauber. Rob is a career learning and development executive for brands such as McDonald’s, YUM!, and Cingular Wireless. He is also the Founder and CEO of XLO Global where he helps learning teams drive more business value.

In this episode we talk about the importance of focusing on your audience, how to use stories to convey your message, and being confident that you don’t know something.

I hope you enjoy.

Additional Resources:

► Follow Communispond on LinkedIn for more communication skills tips:
► Connect with Scott D’Amico on LinkedIn:
► Connect with Rob on LinkedIn:
► Subscribe to the podcast:
► Learn more about Communispond:
► Download the ProSpeak® app. Providing users with instant feedback on presentation and communication skills. – Apple: